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Exchange Communications provides Scotland’s largest independent tyre group, McConechy’s with IP telephony reducing call costs by up to 25% and enhancing business performance.

Exchange Communications was chosen to provide Avaya IP Office for McConechy’s Tyre Service Group, Scotland’s largest independent tyre operator. The converged communication system using Internet Protocol (IP) telephony was installed by Exchange Communications at McConechy’s head office and 53 tyre depots across Scotland.  It will provide McConechy’s with faster, more efficient phone and IT communications between depots.

IP Office allows McConechy’s to connect its geographically-dispersed depots from Kirk Wall in Orkney to Stranraer in the south of Scotland and transfer both data and phone calls across a single, converged network using IP telephony. IP telephony is estimated to help McConechy’s to reduce call costs by 25 per cent.  Also, McConechy’s is looking to IP telephony to enhance productivity and improve business performance.

Donald Carmichael, operations director for McConechy’s Tyre Service said: “We estimate that using a single IP-based converged network in this way will reduce our phone bills by 25 percent, allowing us to make considerable cost savings.  Improved communications between all depots and head office will also enable us to speed up processes and ultimately allow us to provide a better service to our customers.”

IP Office replaced McConechy’s existing TDM-based telephony system. The new network has enabled depots to work closer with the purchasing and accounts departments based at head office, thereby linking processes and reducing the time taken for key activities such as stock control.  Improved inter-site communication has enabled head office and branch staff to communicate directly saving resources and increasing the efficiency of operations. Other benefits include central management for IT and telephony which is easier to control by the IT resource at head office.

With the new system in place, tyre depots are able to instantly access accurate stock information updated throughout the day to provide improved customer service and fulfilment of orders.  Previously, stock level data was only uploaded by the depots at the end of the day and therefore became out of date very quickly.

 Dave Robinson, vice-president of Avaya’s Global Small and Medium-sized Business Solutions (SMBS) Group said: “McConechy’s will use IP Office to facilitate better working practices and to cut costs while providing a base for future developments such as CRM.  From the cost savings achieved, it has been forecast to pay for itself within three years.” 

Exchange Communications provided McConechy’s with consultancy services and implemented the Avaya IP Office system.  IP Office 406 was implemented at the head office in Ayr and IP Office 400 installed in the majority of its branches. Also, the head office has been equipped with Avaya telephone handsets.

Tom Sime, managing director of Exchange Communications commented: “McConechy’s was looking for an ‘all-in-one’ system to improve communication and business processes across multiple sites.  IP Office will fulfil these requirements and provide McConechy’s with a competitive edge over other tyre service companies."